Free Shipping over $50
A celebration 120 years in the making. Watch Now
A Celebration 120 Years in the Making. Watch Now

The H-D® Museum

Shop our exclusive apparel, collectibles and accessories straight from the Harley-Davidson Museum® in Milwaukee, Wisconsin.

museum originals video

Originals Reissued

Authentic Archival Reproduction

Beginning with the earliest motorcycle apparel, Originals Reissued celebrates the proud history of Harley-Davidson that has forever shaped American culture.

These authentic Harley-Davidson Museum archival reproductions are steeped in the legacy of the fearless racers, courageous heroes, everyday riders, and enthusiasts who embrace the spirit of individualism and the pursuit of adventure.

The Harley-Davidson Museum

Experience our History

Ride along on an epic trip through time at the Harley-Davidson Museum, following our journey from outsider to icon.

The Shop
The Harley-Davidson® Shop
The new Harley-Davidson® Shop offers more than 150 new products and many new unique experiences – and since customization has been a hallmark of Harley-Davidson for decades, you will also have the opportunity to create your own one-of-a-kind items that stand out from the crowd. 
Factory Shop
The Factory Shop
The first and only Harley-Davidson Factory Shop is the official H-D outlet for end-of-season gear and discontinued products. The Factory Shop and the Harley-Davidson® Shop encompass more than 13,000 square feet of Harley-Davidson premium retail space.