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The Harley-Davidson Museum

Experience our History

Ride along on an epic trip through time at the Harley-Davidson Museum, following our journey from outsider to icon.

Discover culture and history through stories and interactive exhibits that celebrate expression, camaraderie and love for the sport. With an unrivaled collection of Harley-Davidson® motorcycles and memorabilia, a 20-acre, park-like campus, and a calendar full of activities, the H-D Museum is one of Milwaukee’s top tourist destinations for visitors from around the globe. A visit to the H-D Museum is an experience that will stay with you for a lifetime.
Location & Hours


Open 7 days a week
10:00am - 5:00pm



Open 7 days a week
10:00am - 5:00pm
Shop online



Open 7 days a week
Sunday - Thursday: 11:00am - 5:00pm
Friday - Saturday: 11:00am - 8:00pm

400 West Canal Street, Milwaukee, WI 53203



Experience the Harley-Davidson Museum

“The Harley-Davidson Museum has been essential in preserving the brand's heritage."
- Jim Fricke
archive picture
Vintage Harley-Davidson motorcycle in museum
01 Exhibits

See legends come to life

Get an in depth look into the lifestyle, culture, and the motorcycle community that only Harley-Davidson can provide. Discover the mechanics behind how motorcycles work and learn about the iconic history of Harley-Davidson through a gallery of bikes from 1903 to the present. Our temporary exhibits bring to life experiences and stories that shape moto culture and influence the world around us.

See Exhibits
motorcycle tanks
People taking a museum tour
02 Tours

Take your experience to the next level

Behind-the-scenes tours, stories of history and heritage. It's all here.

Find a tour
corporate juneau avenue bridge
Stunt rider in front of crowd at the H-D Museum
03 Events and Programs

Take part in an event

The H-D Museum calendar is filled with events for everyone. From Museum Bike nights to family holidays, you're sure to find something for everyone. Not finding an event? Make your own and take a demo ride any day of the week.  

Find events
Museum Campus

There's so much to see and do at the H-D Museum. Stick around and stay awhile.

Parking and Directions
Parking and Directions
Conveniently located off I-94, you'll find the Museum at the crossroads of 6th and Canal Streets. Free parking is available for approximately 500 cars or 1,000 motorcycles on Museum grounds.
Museum Accessibility
Accessible Guest Services
Handicap parking stalls are located throughout the Museum grounds. Our museum has complimentary wheelchairs available on a first-come, first-serve basis. Service dogs are welcomed. 
There's so much to see and do at the H-D Museum. Stick around and stay awhile. Follow the path around the 20-acre H-D Museum® campus.
Grab your piece of nostalgia
Check out the online Museum store and take a piece of history home with you today. 
1903 Events showcases customizable menues centered around the craft of food & beverage. Check out corporate, wedding, non-profit gala, and private event packages.
Living the Legend  rivets commemorate the enduring bond that unites all riders. Create a rivet and have it prominently displayed on the Museum grounds. 
The only Harley-Davidson Museum® restaurant, MOTOR® Bar & Restaurant offers guests riverfront dining and Midwest camaraderie with a dose of genuine Harley-Davidson® attitude.