Group photo outside historic Harley-Davidson shed during museum gathering

Rev Up Your Group Adventure

Group Visits

Give your group a one-of-a-kind experience at the H-D Museum – where legendary stories, unforgettable exhibits, and authentic Milwaukee hospitality will have everyone talking long after the visit.

Group Admission Rates (10 or more)

  • Visitors posing beneath HOG display inside Harley-Davidson Museum

    Adults Tickets

    $20.00

  • Visitor seated on vintage Harley-Davidson sidecar motorcycle exhibit

    Senior Tickets

    $16.00

  • Children posing on vintage Harley-Davidson motorcycle exhibit in museum

    Youth Tickets

    $8.00

  • Student exploring Harley-Davidson engine display wall in museum gallery

    Student Tickets*

    $8.00

*School groups (K4–High School) of 12 or more receive the rate of $8 per student with an advance reservation of at least one week prior to the visit. Adult chaperones are required: one free chaperone per 10 students. Tickets for additional adult chaperones are $20 each.

Harley-Davidson Museum campus with 1903 building and Milwaukee skyline

Coming Ashore?

Make the H-D Museum Part of Your Cruise Experience

Dock in Milwaukee and make the H-D Museum your must-see stop —legendary bikes, rich history, and riverside dining all in one place.

Perfect for Every Pack

  • Harley Owners Group members gathered outside Harley-Davidson Museum campus

    H.O.G. Chapters

    Rally your H.O.G. Chapter for the ultimate Harley-Davidson experience, complete with exclusive perks just for members.

  • Students posing beside custom Harley-Davidson motorcycle at museum visit

    Team Outings

    Team-building events, corporate outings, client and customer entertainment

  • Harley Owners Group members posing in front of motorcycle rider statue

    Clubs

    Bike groups, book clubs, reunions, church groups, bacherlor(ette) parties

  • Visitors viewing vintage Harley-Davidson motorcycle in museum display case

    School Age Groups

    School field trips, Scout troops, summer camps, daycare and after-school programs

Need Help Booking Your Group?

If you’d like to speak with someone about bringing a group to H-D Museum, call us at (414) 287‑2799 or email us at [email protected].

Groups Enjoying the H-D Museum

Visitors examining vintage Harley-Davidson motorcycles in museum exhibit
Group of people sitting on motorcycles parked outdoors near building
Three people posing together outdoors in casual clothing
Group of motorcycle club members posing indoors at museum
Group of motorcycle club members posing together outdoors near parked bikes
Group of visitors standing in front of Harley-Davidson Archives sign

Bringing a Group - FAQs

Frequently asked questions about bringing groups help you plan your trip to the H-D Museum. Call (414) 287-2799 or email [email protected] for more information.

A minimum of 10 guests is required to qualify for group admission rates.

The H-D Museum provides a bus and shuttle drop-off area, as well as coned-off parking for larger vehicles.

Reservations for guided experiences require full payment at least one week prior to your visit. Self-guided groups may pay upon arrival.

The group admission rate includes general H-D Museum admission. All tours and special experiences are additional add-ons that must be purchased along with a museum ticket.

MOTOR Restaurant is on-site and available for group dining. Reservations are highly encouraged and can be made at (414) 287‑2778 or submitting a group dining inquiry online. Outside food is not permitted on campus. Learn more about MOTOR Group Dining.

Exploring Milwaukee's Harley-Davidson Experiences

Two visitors exploring Harley-Davidson engine exhibit with suspended components

H-D Museum

The museum celebrates the legacy, culture, and innovation of H-D with immersive exhibits and iconic motorcycles.

Learn More
Barbecue platter with ribs, pulled pork, sides, and beer

MOTOR Restaurant

Chef-led, scratch-kitchen dining destination serving bold BBQ and smoked flavors in a vibrant, moto-inspired atmosphere.

Learn More
Harley-Davidson retail store interior with merchandise displays and lounge seating

H-D Shop

The H-D Shop offers exclusive apparel inspired by the rich Harley-Davidson heritage and archival designs.

Learn More
Harley-Davidson retail store interior with merchandise and service counters

H-D Factory Outlet

The only H‑D Factory Outlet in the world, offering great deals on end-of-season items and last-chance, discontinued favorites.

Learn More
Visitors walking through Harley-Davidson campus park with playground area

Davidson Park

A vibrant 4.8-acre park at H-D Headquarters, the public space was designed for motorcycles, featuring a playground and a tavern open during events.

Learn More
Guide speaking to visitors during Harley-Davidson factory tour

Powertrain Factory Tours

Step onto the factory floor for a behind-the-scenes Powertrain Factory Tour and witness the technology and craftsmanship behind H-D’s iconic engines

Learn More
Historic Harley-Davidson factory building with water tower and brick facade

H-D Headquarters

Visit Juneau Avenue in Milwaukee, the birthplace of an iconic American brand where innovation, craftsmanship, and passion came together to create the first motorcycles.

Learn More

Plan your next group outing at the H-D Museum in Milwaukee, the ultimate destination for motorcycle enthusiasts and travelers alike. Whether you’re bringing a H.O.G.® Chapter, corporate team, school group, or club, the Museum offers discounted group admission rates, guided tour options, and unique add-on experiences that showcase over 120 years of Harley-Davidson history. With free motorcoach parking, complimentary admission for drivers and escorts, and on-site dining at MOTOR Restaurant, the H-D Museum makes it easy to create an unforgettable group experience.