Modern Harley-Davidson museum building along riverfront at dusk with illuminated glass facade

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Plan Your Milwaukee Adventure

From the H-D Museum and Davidson Park to factory tours and special events, discover moto-culture in full throttle.

Plan Your Visit Based on Your Interest

H-D Museum

This isn’t just a museum – it’s the only H-D Museum in the world, located in the city where it all began. In 1903, inside a small wooden shed in Milwaukee, Harley-Davidson founders built the first Harley-Davidson motorcycle. From that humble start, the brand has roared across continents, creating a global community fueled by two wheels and the open road. Step inside to experience 120+ years of innovation, rebellion, and self-expression, with two floors of motorcycles, rare memorabilia, hands-on exhibits, and immersive storytelling that put you in the rider’s seat of history and the heart of the world’s most iconic motorcycle culture.

Located on the H-D Museum campus at 400 W. Canal St., Milwaukee, WI 53203, the museum is open daily from 10 a.m. to 5 p.m. Please note that hours may vary on select holidays, so be sure to check our website or call ahead before your visit.
Please call (877) 436-8738 to speak with a Guest Experience Associate during museum hours. Follow @hdmuseum on Facebook and Instagram for updates on the museum, events, and historic stories.
Get your tickets now and step inside the Harley-Davidson Museum for an unforgettable experience.
Take a guided tour of the H-D Museum, where an expert guide walks you through its rich history – learn more about the guided tours we offer and purchase guided tour tickets in advance to secure your spot.
If you are bringing a group of 10 or more people to H-D Museum, let us help with planning your group’s visit. Call (414) 287-2799 or email [email protected] for more information.

MOTOR Restaurant

MOTOR Restaurant fires up scratch-made, chef-inspired dishes from smokin’ hot BBQ, delicious hand-helds, and fresh salads. With floor-to-ceiling windows, a patio along the Menomonee River, an unbeatable Harley vibe, and free parking, it’s the perfect spot to kick back and enjoy Milwaukee.

Located on the H-D Museum campus at 401 W. Canal St., Milwaukee, WI 53203, MOTOR Restaurant is open daily from 11 a.m. to 8 p.m. (Sunday through Wednesday) and 11 a.m. to 9 p.m. (Thursday through Saturday). Enjoy convenient free parking when you visit.
The MOTOR team can be reached at (414) 287-2778. Follow @motorbarandrestaurant (Facebook) and @motorrestaurantmke (Instagram) for updates on menu offerings and upcoming events.
Explore our full restaurant menu online, including kids and beverage menu options. View MOTOR Menus to see everything we have to offer.
Order MOTOR Restaurant favorites for delivery through DoorDash. To reserve a table for groups of 8 or fewer, book through Toast or call us at (414) 287-2778. For private group dining experiences (20–50 guests), complete the group dining inquiry form, and our sales team will follow up with you directly.
MOTOR Restaurant is available for private rentals and full buyouts. During private events, please join us in The Can Room (next to MOTOR) offering a full bar and MOTOR menu.

H-D Shop

Shop exclusive Harley-Davidson apparel and collectibles inspired by the brand’s legacy and history in the immersive H-D Shop on the Museum campus. Discover iconic styles and unique finds available only here.

Located on the H-D Museum campus at 400 W. Canal St., Milwaukee, WI 53203, the H-D Shop is open daily from 10:30 a.m. to 5:30 p.m.
Please call (414) 287-2770 to speak with a retail team member during store hours. Follow @hdmuseum on Facebook and Instagram for updates on new merchandise and collections at the H-D Shop.

H-D Factory Outlet

From discontinued favorites to limited‑quantity treasures, this is your chance to score authentic H‑D style at a rare value before it’s gone for good.

Located on the H-D Museum campus at 401 W. Canal St., Milwaukee, WI 53203, the H-D Factory Outlet is open daily from 10:30 a.m. to 5:30 p.m.
Please call (414) 287-2770 to speak with a retail team member during store hours. Follow @hdmuseum on Facebook and Instagram for updates on H-D Factory Outlet sales and promotions.

Powertrain Operations Factory Tours

Step inside the Harley-Davidson Powertrain Operations on the 90-minute “Walk the Line: Engines Manufacturing Tour.” Guided by experts, you’ll experience the sights, sounds, and smells of the factory floor as our legendary powertrains are built, tested, and inspected before final assembly.

Located at W156N900 Pilgram Road, Menomonee Falls, WI 53051 the PTO Factory Tours are conducted Monday through Friday from 9 a.m. to 3 p.m.
Please call (262) 502-8239 to speak with a team member during factory tour hours. Follow @hdmuseum on Facebook and Instagram for updates on factory tours.
Secure your spot and purchase tickets to experience the thrill of the factory up close.
Private tours are available for groups of 10 to 24 and include exclusive access to the “Walk the Line Tour” plus “Engines 101,” an interactive, one-hour class that explores how Harley-Davidson powertrains are built and function. Tours run Monday through Friday, are subject to availability, and must be booked at least two weeks in advance. Call (262) 502-8239 to reserve your group experience.

York Factory Tour

York Vehicle Operations handles everything from precision machining and fabrication to expert paintwork and final assembly. While public tours are currently paused, this dynamic hub of innovation and craftsmanship continues to play a vital role in shaping the quality and legacy of our motorcycles.

Located at 1425 Eden Road, York, PA, 17402. The public factory tours are temporarily closed.

Davidson Park

Located adjacent to the Harley-Davidson Corporate Headquarters, this vibrant community hub has transformed the historic factory grounds into a welcoming park where friends and families can gather to enjoy recreational, civic, and cultural experiences.

Located at the Harley-Davidson Corporate Headquarters at 3725 W. Juneau Ave., Milwaukee, WI 53208. The park is open daily from 7 a.m. to 9 p.m. unless otherwise posted.
Please reach out to the Davidson Park team by sending emails to [email protected]. Follow @davidsonparkmke on Facebook and Instagram for the latest park updates and information about upcoming events at Davidson Park.
For anyone interested in renting Davidson Park, please reach out to [email protected] or submit an inquiry through the website.

H-D Headquarters

The birthplace of an iconic American brand, the original Harley-Davidson factory in Milwaukee is where passion, innovation, and craftsmanship came together to create the first Harley-Davidson motorcycles. Today, it serves as the corporate headquarters for the Harley-Davidson Motor Company.

Located on the Harley-Davidson corporate campus at 3700 W. Juneau Ave., Milwaukee, WI 53208, the building is not open to the public except during special event tours.
Please call (414) 343-7027 to speak with a H-D team member during business hours Monday to Friday 8 a.m. to 4:30 p.m. Follow @harleydavidson on Facebook and Instagram for all the latest on H-D.

1903 Events

From corporate meetings to private celebrations, 1903 Events provides comprehensive event planning services, offering flexible spaces, custom catering, and expert support to make every event unforgettable.

Located at the H-D Museum campus at 400 W. Canal St., Milwaukee, WI 53203. Our events team is available by appointment to schedule a personal tour of our 20-acre campus featuring seven unique event spaces.
Please reach out to the 1903 Events team by calling us at (877) 436‑8738 or emailing [email protected]. Follow @1903events on Facebook and Instagram for information about our venues and inspirations for hosting events on the H-D Museum campus.
Choose from a variety of versatile and iconic spaces at the H‑D Museum, perfect for meetings, parties, weddings, and more. See our spaces and let’s start planning your event.
Our executive chefs create customizable catering menus tailored to your event—from plated dinners to casual bites—ensuring every guest is impressed.
Our experienced team handles all the details, from logistics to décor, so you can focus on enjoying your event; learn more about 1903 Events and start planning today.

Planning your visit to Harley-Davidson in Milwaukee? Our Contact Us page connects you directly to every part of the experience. Reach the Harley-Davidson Museum for tickets and exhibits, MOTOR® Restaurant for dining reservations, and the H-D™ Shop and Factory Outlet Store for authentic gear. Find details for the Powertrain Operations Factory Tour, York Factory Tour, Davidson Park, and Harley-Davidson Headquarters, plus connect with 1903 Events to start planning unforgettable private and corporate gatherings. Whether you’re exploring Milwaukee or booking your next event, we make it easy to get in touch.