Events

World class motorcycle events for all kinds of riders

From local rides to dealer events to multi-day rallies, there's something for everyone. All are welcome.

Join us to celebrate Harley-Davidson’s 120^th Anniversary from June 22–25, 2023, right at the heart of Europe in the beautiful city of Budapest, Hungary. This four-day event will see a huge line-up of international artists performing across six stages, plus a wide range of activities and entertainment for all to enjoy. Comprehensive ticket packages including single-day and four-day options are now available, so get yours today!

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17–19 February 2023

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London, England

The UK's best-loved bike event kicks off show season for Harley-Davidson! As a celebration of H-D's 120th Anniversary, we will be showcasing some custom and classic motorcycles in the new drag strip running down the entire length of the exhibition hall, as well as having custom and anniversary models on display.

4–11 March 2023

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Daytona Beach, Florida

Join us down south at the 82nd year of this world-famous bike week. Featuring live entertainment, races, bike shows, demo rides, and more.

13–14 May 2023

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Peterborough, England

A must for any two-wheeled enthusiast. MCN Festival provides a perfect opportunity to try the Harley of your dreams. Join us for demo rides, rolling road experiences and the chance to grab some new merch!

22–25 June 2023

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Budapest, Hungary

Harley-Davidson will celebrate its 120^th year in style at the European "Harley-Davidson^™ 120^th anniversary event", a four-day festival of entertainment, music, food and moto-culture. A huge line-up of international artists will be performing live music across six stages!

Comprehensive ticket packages including single-day and four-day options are now available, so get yours today!

13–16 July 2023

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Milwaukee, Wisconsin

Join thousands of riders from around the world in Milwaukee for an unforgettable, epic 4-day festival jam-packed with music, events and activities, all in celebration of H-D's 120th Anniversary.

4–11 August 2023

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Sturgis, South Dakota

The mother of motorcycle rallies is back for its 83rd year. Celebrate the legendary rally with Harley-Davidson this August.

Motorcycle riders standing in front of Mount Rushmore

5–10 September 2023

Lake Faak, Austria

Experience Austria’s beautiful Lake Faak this September for the once-a-year event that brings together riders from around the world for one of a kind events, demos, and builds.