Harley-Davidson Museum 


Not-To-Be-Missed Events
Experience the Harley-Davidson Museum


Whatever's on the calendar, it'll be a highlight. Count on it.


Every Thursday, May 2–September 26, 2024

Harley-Davidson Museum

400 West Canal Street, Milwaukee, WI 53201

All bikes unite every Thursday from 5pm–9pm at the Harley-Davidson Museum. Grab your bike. Join your fellow riders (and non-riders) for free live music from some of Milwaukee’s favorite bands, fun, drool-worthy rolling sculptures and outdoor food and beverage. All wheels welcome. All people welcome.

2024 Concert Series Schedule: 

• 2-May – Bruce Humphries and The Rockabilly Rebels (Rockabilly)
• 9-May – Pay the Devil (Americana / Bluegrass / Folk)
16-May – The Whiskeybelles (All Female Traditional Country)
23-May – Reilly (Irish Folk Rock / Celtic Rock)
30-May – Driveway Thriftdwellers (Americana)
6-Jun – Brady Lee (Pop Classics)
• 13-Jun – Wire & Nail (Honky Tonk Rock N Roll)
20-Jun – The Kingfish Band (Classic Covers)
27-Jun – The Cactus Bros. Band (Americana)
4-Jul – Big Spoon (Covers)
11-Jul – MillBillies (Bluegrass)
18-Jul – Tangled Lines (Americana)
25-Jul – H-D Homecoming Festival          
1-Aug – American Progress (Rock)
8-Aug – Local Legends (Ska)
15-Aug – Doozey (Rock)
22-Aug – Trapper Schoepp's Tribute to Tom Petty (Tribute)
29-Aug – Mixtape (80's Covers)
5-Sep – Classic Alice (Classic Rock Covers)
12-Sep – Blind Fiction (Blues)
19-Sep – Throwback Stereo (90’s Covers)
26-Sep – Big Al Wetzel Band (Country)

Powered by: Rockford Fosgate, Twisted Tea, American Metal Whiskey, Dunlop Motorcycle Tires, H-D Insurance, Wisconsin Lottery & Official Harley-Davidson Trucks. 


Every Saturday, May 4–September 28, 2024
*weather dependent


Harley-Davidson Museum

400 West Canal Street, Milwaukee, WI 53201

Free Model Year 2024 H-D Demo Rides powered by H-D Insurance – Get a Quote at: 800-909-7878 or insurance.harley-davidson.com.

Visit the Museum campus on Saturdays* from 10am–4pm to experience the fun and freedom of a Harley-Davidson motorcycle. *Last registration and ride go out at 3:30pm for a 20-minute ride route throughout the Menomonee Valley.

Visitors with their motorcycle endorsement will be able to choose from a dozen of the latest and greatest #FreedomMachines from Harley-Davidson, including Touring, Cruiser, Adventure Touring and Sportster models.

A pre-determined scenic route through the Menomonee Valley will give riders the chance to explore the Museum’s surrounding neighborhoods.

• Demo Rides will run 10am–4pm - weather dependent. 
• Sign-up is on a first come first service basis. 
• Riders and passengers must be at least 18 years of age. 
• Riders must hold a valid license with a motorcycle endorsement. 
• All riders and passengers must wear full riding gear including a helmet, eye protection, shirt, long pants and close toe shoes with heel strap.
• All riders and passengers must bring their own riding gear.

H-D Museum 2024 Demo Fleet to Ride: 
• CVO Road Glide 2024
• Road Glide 2024
• Street Glide 2024
• Ultra Limited 2024
• Road King Special 2024
• Low Rider ST 2024
• Breakout 2024
• Street Bob 2024
• Heritage Classic 114 2024
• Fat Boy 2024 
• Pan America 1250 Special 2024 
• Sportster S 2024  
• Nightster 2024 

*If Saturday Demos are canceled due to rain we will post the notification on the H-D Museum Saturday Demos Facebook Event Page OR call the H-D Museum general line for confirmation at 877-436-8738.

Powered by: H-D Insurance / Rockford Fosgate & Dunlop Motorcycle Tires  


Every Saturday, 5:30PM–8:30PM

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MOTOR™ Bar & Restaurant

400 West Canal Street, Milwaukee, WI 53201

MOTOR Bar & Restaurant brings together three true American classics: bourbon, live blues music and all-you-can-eat BBQ. Due to limited capacity, reservations are strongly encouraged. 

Call 414.287.2778 to make your reservation.
Harley-Davidson Homecoming Festival at the H-D Museum

July 25–28, 2024

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Harley-Davidson Museum

The H-D Museum campus is a marquee Homecoming venue, steeping visitors in the richness of Harley-Davidson heritage mixed with the excitement of H-D’s two-wheeled moto lifestyle today. Join us for our annual 4-day celebration of music, moto-culture, and our hometown of Milwaukee. This year, we’ll be celebrating legendary biker, builder, former H-D Chief of Styling, and grandson of one of the Motor Company’s co-founders, Willie G. Davidson, with a full weekend of festivities. Stop by for tours, shopping, food and beverage, interactive exhibits, a 2024 H-D motorcycle showroom, V-Twin Visionary custom bike shows, a H-D Member Check-In, free live music daily and more.

Thursday, July 25
Kenny Wayne Shepherd
Austin Meade / War Hippies

Friday, July 26
Hillbilly Casino / God's Outlaw

Saturday, July 27
Motley Crucial
Poison Overdose

Sunday, July 28
Sons of Sconnie

Powered by: Rockford Fosgate, Twisted Tea, American Metal Whiskey, Dunlop Motorcycle Tires, H-D Insurance, Official Harley-Davidson Trucks & Wisconsin Lottery

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With an awe-inspiring design, the Harley-Davidson Museum is set among 20 acres in downtown Milwaukee and is surrounded on three sides by the Menomonee River.