Nearly 105 years in the making, the Harley-Davidson Museum, located near downtown Milwaukee, opened its doors to the public on Saturday, July 12, 2008. The 130,000-square-foot Museum adds a new dimension to the Harley-Davidson experience. Visitors will get a feel for the freedom, camaraderie and pride that Harley-Davidson riders experience every time they fire up their motorcycles.

Within the walls of the Harley-Davidson Museum you will find motorcycles and artifacts that tell the story of the Motor Company's rich history and heritage. Every gallery and exhibit is a testimony to the legendary bikes, the people who built them and, of course, every individual who ever felt their powerful rumble on a long stretch of asphalt.

At the H-D Museum you can:

• Walk through exhibits that tell the stories of the extraordinary people, products, history and culture of Harley-Davidson. In addition to the fantastic motorcycle collection, stories are told through photographs, videos, apparel, rare documents and other artifacts.
• Peek into a portion of the Archives never before open to the public, home to over 450 motorcycles and thousands of artifacts the Archives team pulls from for exhibits.
• Read the personalized messages created by individuals worldwide on the Living the Legend rivets, found on the Living the Legend walls and plazas.
• Stroll around the 20 acre Museum site, enjoy the riverwalk or just sit back along the waterfront taking in the Milwaukee skyline.
• Check out the unique Museum-inspired items at The Shop.
• Examine the industrial architecture and attention to detail found both inside and outside the Museum's three buildings.

Purchase Museum tickets online or on-site at the Museum admission counter or ticket kiosk.

Group Sales/Tours
Let the Museum crew provide your group with a personalized, first-class experience. These unique tours will have your group talking about their Museum visit for years to come. Discounted rates are available for groups of fifteen or more. School field trips welcome.

Museum Tour Options
It's all about the ride and the destination. Customize your tour of the Harley-Davidson Museum with five tour options.

• Self-guided Tour: no additional fee
• Guided Tours: $4 additional per person
• Audio Tours: $4 additional per person. Hear the voices of our riders, heroes, and experts from the past and present. Listen to the stories that made Harley-Davidson motorcycles the legend they are today through the voices of the people who made them great. Harley-Davidson Museum Stories is a self-guided audio tour, offered in English, Spanish and Japanese, and is available in the Museum lobby.
• Back Roads Tour: $25 additional/per person. Led by a member of our Archives/Curatorial staff, this behind the scenes tour provides visitors with a deeper level of insight into the artifacts and stories about both the exhibits and the Harley-Davidson Motor Company.
• Vintage Day: $20-$30/per person. Tour and food packages for visitors 65+ years.

Cool Gifts for Cool Gift Givers

You can be the coolest gift giver with gifts you can't find anywhere else in the world.

• Design an experience: With a Museum Gift Card, you can design a full day’s experience of fun, learning and food.
• Start a yearlong adventure: A Membership to the Harley-Davidson Museum gives a year’s worth of wow.
• Inspire your interior: The online art shop features prints, murals, wood signs and photographs of the Museum’s exclusive archival content. Plus, Museum Members receive 10% off all online purchases!
• Make a lasting mark: For those who have everything, a Living the Legend rivet is the perfect way to make your mark at the Museum forever.

Motor® Bar & Restaurant
This restaurant will satisfy that rumble in your belly with hearty, almost-feel-guilty-sized portions of American fare. Motor serves lunch and dinner seven days a week – so come on by, hang out, and take it all in.

Cafe Racer®
Need a quick bite to eat? Grab-n-go is our motto at Cafe Racer where the food is made fresh so you can keep rolling. Cafe Racer serves breakfast and lunch seven days a week.

The Shop
From leather jackets and posters reflecting designs from the past 100+ years, to merchandise evoking the Museum exhibits, The Shop offers unique merchandise not available anywhere else to commemorate your Museum visit. The Shop is open every day of the week and hours vary by season.

The Harley-Davidson Museum® offers programs that provide an unforgettable experience for both enthusiasts and novices alike. Visit our Tool Box and get a deeper dive into the Museum and exhibits. Take your family on a Museum adventure with our Road Packs. And the ride doesn’t stop there. With a variety of ever-changing programs to choose from, the Museum deepens your connection to Harley-Davidson, and you’ll have a heckuva good time doing it.

Need a little space for your special event? Whether you're hosting fifteen or fifteen thousand, the Harley-Davidson Museum® has the perfect space for you. From business meetings and corporate events to wedding receptions, parties, and rallies, the Harley-Davidson Museum crew will work with you to get your event just right. Our six indoor and eight outdoor spaces each reflect the urban landscape of Milwaukee, designed with the Harley-Davidson look, sound and feel. To ask about date availability for your special event, please complete the online request for information form.

Accessible Guest Services
The Harley-Davidson Museum is disabled accessible and meets all A.D.A. requirements. Please feel free to bring your own wheelchair. A limited quantity of courtesy wheelchairs are available in the lobby located at the main entrance. They are offered on a first-come, first-served basis. Assisted listening devices are also available at the admission counter.

Strollers
Baby strollers are welcome. We recommend smaller strollers to navigate crowded areas more easily.

Directions & Parking

Conveniently located off I-94, you'll find the Museum at the crossroads of 6th and Canal Streets. Free parking for approximately 500 cars or 1,000 motorcycles is available on the streets of the Museum grounds and in the Parking Gardens located across the street from the Museum. Entry to the Parking Gardens is from Canal Street. Overnight parking or camping is not permitted on-site.

Planning a trip to the Museum? Download a printable trip guide (PDF, 1.5MB) that includes directions and parking information.