Not-to-be-missed EVENTS

Whatever’s on the calendar, it’ll be a highlight. Count on it.

Programs & Tours

Bikes Brats & Beer Tour

Thursdays 3:00 p.m. and Sundays 11:00 a.m.

Get an authentic taste of American history and culture on Harley-Davidson Museum’s Bikes Brats & Beer Tour, offered in partnership with Milwaukee Food & City Tours®.

The 3 1/2-hour excursion begins with a guided H-D Museum tour, highlighting Harley-Davidson’s journey from garage start-up to iconic global brand. Next, you’ll board the Museum bus for a close-up look at Milwaukee’s legendary beer- and sausage-making heritage, traveling through the Menomonee and Miller Valleys and downtown Milwaukee. Narrated points of interest include Miller Park, Miller Brewing Company, the family mansions of Milwaukee beer barons, Pabst Brewery Complex, Schlitz Park, and Usinger’s Famous Sausage Shop.

The tour includes two memorable stops, each lasting approximately 30 minutes. First, you’ll sample Usinger’s famous brats and classic Wisconsin cheeses at Wisconsin Cheese Mart on Old World 3rd Street. Then, you’ll head to Lakefront Brewery, for a lively, guided tour that includes two samplings of beer and a souvenir glass.

Back at the Museum after the tour, present your wristband for a 10% discount at MOTOR® Bar & Restaurant and The Shop.

Tour participants must be 21 or older. Limit 22 guests per tour. Purchase tickets below or in person at the H-D Museum lobby.

Tour Price: $60.00 

Buy Tickets

Meet in the H-D Museum Lobby and check in for your tour 15 minutes before start time.



Steel Toe Tour
$46 per person; check times and availability

Behind the Scenes Tour
$20 additional per person; check times and availability

Boy Scout Merit Badge
Free program for kids

Audio Tour
$4 additional per person

Adult $20
Senior (age 65+) $14
US Military (w/ID) $14
Student (w/ID) $14
Child (age 5-17) $10
Child under 5 Free
Buy Tickets Online

May-September - Daily: 9am-6pm
(Thursday, 9am-8pm)
October-April - Daily: 10am-6pm
(Thursday, 10am-8pm)

Harley-Davidson Museum
400 W Canal Street
Milwaukee, WI 53201
1-877-HD-MUSEUM or 414-287-2789

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