Commentary, news and features from the business
behind the iconic brand.


Harley-Davidson is one of the world’s strongest brands with a long history of building great motorcycles. It’s more than just a business to us. We live our purpose every day- delivering dreams of personal freedom – and we do it like nobody else. These are the stories from inside Harley-Davidson.

Low Rider® S named Best Cruiser...again

Motorcyclist magazine joins Cycle World in singing the bike’s praises

Oct 14, 2016

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Engine development process relies on teamwork

Great communication helps Milwaukee-Eight™ engine project to succeed

Sep 16, 2016

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Birth of a new legend

Developing the Milwaukee-Eight™ Engine and 2017 Touring motorcycles

Sep 06, 2016

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From tricycle to Tri Glide Ultra, Harley-Davidson enthusiast Jack Schraft spent his lifetime riding and thanks Harley-Davidson for the ride.

Aug 30, 2016

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Passion for H-D fuels family legacy

Why I Ride

Aug 08, 2016

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2015 Sustainability Report now available

To learn more about Harley-Davidson’s 2015 Sustainability efforts, check out the report

Aug 02, 2016

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Low Rider S named best cruiser motorcycle of 2016 by Cycle World

New 2016 product praised

Jul 26, 2016

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Daytona videos win three Telly Awards

Series created for Harley-Davidson’s YouTube, Facebook and Twitter feeds.

Jul 20, 2016

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Breaking the cancer cycle

The Harley-Davidson Foundation donates bike to help educate about breast cancer screening

Jun 30, 2016

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Harley-Davidson extends sponsorship with the UFC® to the Asia Pacific region

UFC 200 viewing parties to be held in six countries across the region.

Jun 24, 2016

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Riding Academy graduate is ready to ride

Why I Ride

Jun 21, 2016

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H-D rides into Toronto’s urban core with new café

1903 – A Harley-Davidson Café is a unique gathering place that’s part cafe and part brand experience, open now through September.

Jun 17, 2016

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New Product Chief Engineer Jeff Richlen: Carrying on the tradition

Why I Ride

May 26, 2016

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New PDX Speed Shop ready to deliver

Enhancing brand access for a new generation of urban riders

Apr 27, 2016

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2015 Letter to Shareholders

Creating the next chapter of our legendary legacy

Apr 05, 2016

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