Euro festival plans announced!


The 2016 Harley-Davidson event season kicks off on 28 April – 1 May, in the chic resort of Golfe de St-Tropez for four days of fun in the sun. The 10th annual Harley-Davidson Euro Festival will cover the exclusive coastal resort of St-Tropez, around the coast to the beachfront village where the event takes place, to the stunning surrounding countryside and the picturesque hilltop village of Grimaud.


As ever, the main stage will dominate the beachfront scenario, with a host of fantastic live acts whipping up the crowd each evening. The Harley Village will offer up its usual mix of traders, dealers and customisers and the usual great food and drink attendees have come to expect.


On Friday, the attention turns away from the coastline as we move inland to the beautiful village of Grimaud, where the Custom Bike Show takes place. Always a popular feature, the best creations from across Europe come together in the crowded village square to compete for prizes across numerous categories, including the prestigious Best in Show. If you’re just there to marvel at others’ brilliant bikes, make sure you cast your vote towards the People’s Choice!


Saturday, of course, is parade time. Line up alongside thousands of other Harley-Davidson riders, as the parade snakes through the exclusive resort of St-Tropez, where the yachts of the multi-millionaires complement the chrome and the roar of V-Twins, before heading along the coast and then inland. It is truly a sight to behold as thousands of bikes weave through the narrow, cobbled streets of Grimaud, as the locals come out to watch in awe as the mass of metallic magic rumbles through their sleepy village.


As another riding season appears on the horizon, will the dates for the traditional kick-off event be in your diary? Tickets for Euro Festival go on sale soon – announcements will be made on H.O.G. and Harley-Davidson social media or visit for ticket sales details.


The 2016 Harley-Davidson calendar contains a host of other events, including here in the UK. Each Harley-Davidson event is deliberately designed to have its own unique character, giving visitors a distinct and different experience at each venue and a real ‘reason to ride’ to each one. Constant across all H.O.G. events will be great live music, custom bike shows, demo rides, parades, dealer & traders areas, ride-outs – and the camaraderie of fellow Harley riders.


For details of all Harley Owners Group events for 2016, check out and keep an eye on our future newsletters for more details.