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Deeley Harley-Davidson® Canada Maintains Passion For Racing Through Winter Season

Concord, Ontario (March 2, 2011) - New Racing Projects for 2011

Regardless of what season of the year it is, Deeley Harley-Davidson® Canada always has a racing project on the go.

As part of the 2011 racing initiatives, Deeley Harley-Davidson® Canada is once again supporting Canadian Alpine Ski Racing, particularly the men’s “Canadian Cowboys” team. In addition to a head-gear sponsorship for Manuel Osborne-Paradis, the 2011 Alpine Ski Racing project will host an online auction in conjunction with S Media, featuring a custom painted Harley-Davidson® VRSC™ V-Rod® Muscle® motorcycle, designed by Extreme Measures and featuring the stylized and iconic logo of the Canadian Cowboys. Following its first appearance at the Rockstar Ski Cross Grand Prix (part of the FIS Freestyle World Cup) hosted at Blue Mountain, Ontario, on February 11, 2011, this unique Harley-Davidson® VRSC™ V-Rod® Muscle® motorcycle, which embodies performance, will be showcased at various private and public clubs in Collingwood, Ontario, for the duration of the auction, from March 2 to April 1, 2011.

In addition to the displays at the ski clubs, this online auction will be promoted via S-Media’s website (www.snowsportculture.com) and its weekly e-newsletters, as well as on Ski Television, which airs on Rogers Sportsnet. All monies raised through the online auction on www.snowsportsculture.com will directly support the Canadian Cowboys team.

Jan Hudec
Alpine Skiing World Cup gold medallist and avid motorcyclist, Jan Hudec

Darren James, Racing Manager for Deeley Harley-Davidson® Canada and motorcycle racer #29, has been making use of the Canadian winter months to fine tune details of the long-awaited new Harley-Davidson® XR 1200TM Cup Series. A professional motorcycle racer and avid skier, James sees a strong affinity between the two disciplines and states: “The similarities between competing in alpine skiing events and motorcycle racing are many. But mainly the state of mind, the determination, discipline and physical preparation it takes to compete in both of these sports at a professional level is what they have in common.”

As spring finally approaches, further motorcycle racing programs supported by Deeley Harley-Davidson® Canada such as drag racing and dirt track racing will spring back to life.

About Deeley Harley-Davidson® Canada
Deeley Harley-Davidson® Canada is the exclusive Canadian distributor of Harley-Davidson® motorcycles, Genuine Motor Parts and Accessories, and MotorClothes® apparel, which are provided through a national network of authorized Harley-Davidson® Retailers. Office and distribution warehouse facilities are located in Richmond, British Columbia, and Concord, Ontario.

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